Music Video: Asake Feat. Wizkid - MMS

YBNL poster boy Asake has finally unveiled the official music video for his hit track MMS, featuring the Afrobeats top shot, Wizkid. The video, which has been highly anticipated by fans, further propels Asake's incredible run in 2024.  MMS, taken from Asake's third studio album Lungu Boy, has been a standout track on the LP. Its infectious melody and catchy lyrics have resonated with listeners of various demographics. 

The music video, directed by the talented Edgar Esteves, is a visual treat that perfectly complements the song's vibe. Presented in a striking greyscale filter, the video focuses on Asake and Wizkid, while everyone else in the scenes remains motionless. This unique approach adds a cinematic quality to the visuals and highlights the dynamic performances of the two artistes.

Asake's recent successful tour has further elevated his popularity, and releasing the music video for MMS is one way to celebrate. With both Asake and Wizkid in sync on this one, the video is a must-watch for fans of Afrobeats. Plugged by Olaitan Salaudeen!

Fireboy DML Ignites the Scene with His New Album “adedamola”.

Following the success of his June chart-topper "Everyday," Fireboy DML returns to the spotlight with his latest album, “adedamola”. 

Despite his relatively young age, Fireboy DML displays a maturity that resonates throughout the album, delving into a variety of themes with skillful ease. Earlier in the year, he teased his evolving sound with the single "Obaa Sima," setting the stage for the musical journey that would unfold. 

In a recent radio interview, Fireboy DML discussed the inspiration behind adedamola, explaining, “Although the album carries my name, it’s not about my personal stories. I want my music to connect with everyone.” 

This sentiment reflects his desire for broader resonance and appeal. The 14-track album is rich with standout collaborations, including "Back n Forth" with Lagbaja, the mesmerizing "Ecstasy" alongside Seun Kuti, and the powerful "Iseoluwa." The album opener, "Everyday," sets the tone with Fireboy DML’s expressive vocal delivery, drawing listeners in with its emotional depth. 

His ability to communicate complex emotions through his voice, particularly in the lower register, is captivating. adedamola also brings together a diverse lineup of guest artists like Lojay, Jon Batiste, and Spinall. 

This range of collaborations showcases Fireboy DML’s versatility, blending Afrobeat with pop and R&B influences. While he continues to push sonic boundaries, Fireboy DML remains grounded in his R&B roots, striking the perfect balance between experimentation and authenticity. Aids by Olaitan Salaudeen (Music Plugger) for YBNL Nation / Empire. 

Share and Stream: adedamola

Musical Video: Fireboy DML - "Back N Forth" Feat. Lagbaja

Fireboy DML & Lagbaja Unveil Visuals for "Back N Forth" from adedamola 

Fireboy DML continues to push boundaries with the release of the visuals for "Back N Forth," featuring Nigerian music legend Lagbaja. 

The track, part of his newly released 4th studio album adedamola, has quickly gained attention for its fusion of Afrobeats and Afro-jazz. 

The visually captivating video, directed by renowned filmmaker Clarence Peters, beautifully blends Fireboy's modern style with Lagbaja's timeless artistry. 

Plugged by Olaitan Salaudeen, the video showcases vibrant storytelling and striking cultural aesthetics, making it a standout piece in Fireboy's growing catalog.

Watch & Download Below

EP: Ayo Maff - Maffian

 

Ayo Maff, a rising star in the Afrobeats scene, hails from the vibrant streets of Bariga, Lagos. His highly-anticipated EP, Maffian, is already making a significant impact in the music industry. This project is more than just a collection of songs; it’s a heartfelt musical journey that resonates deeply with listeners. 

 

Over the past few months, Ayo Maff has been carving out his own lane in the industry, earning respect and recognition from influential artists like Olamide, Davido, Zlatan, and more. Maffian is a true reflection of his artistic growth, with its seven tracks capturing the essence of street life in Lagos.  

Standout tracks like "Are You There," "A Beautiful Song," and "7 Lives and 8 Days" highlight Ayo Maff's unique talent and ability to connect with his audience. The EP is a definite mood-setter, offering a soulful experience that lingers long after the music stops.

EP and video Pluggin by Olaitan Salaudeen for MMLT. 

Stream & Listening: MAFFIAN 

ASAKE UNVEILS HIGHLY ANTICIPATED THIRD ALBUM "LUNGU BOY"

Asake is an artiste, musician, and entertainer from Lagos, Nigeria signed to YBNL Nation founded by Olamide. After signing in 2022, Asake has created numerous hits and become a star in the industry.    

His breakout single “Omo Ope” surpassed 45 million views. Asake’s boundary-pushing approach to music has garnered him over 10 billion streams across all platforms. His debut Album MMWTV peaked at #2 on the Billboard World Albums Chart. While second studio album “Work of Art” appeared #4 on the Billboard US World album Chart.    

Not only a fan favorite, but a special artiste among industry colleagues, Asake has collaborated with fellow chart-topping acts including Olamide, Tiwa Savage, Ayra  Starr, Fireboy DML, Fridayy, Central Cee, Travis Scott, and more. With various accolades and a growing streaming presence.   

Asake drops his highly anticipated 3rd studio album “Lungu Boy” on August 09, 2024. The album features 13 tracks including hits "Wave" and "Active," with a bonus track Fuji Vibe which has been trending on TikTok. He is working continuously on his craft to give his long-awaited fans high-quality music he feels is worth sharing.   

Check out standout tracks like "Worldwide," "MMS," and "Fuji Vibe." In support of "Lungu Boy," Asake embarked on the "Lungu Boy World Tour," which began on June 26 at Afro Nation in Portugal. The tour will take him to 14 cities, including major hubs like London, New York, Berlin, Paris, and Dublin, and will conclude in Gold Coast, Australia, on October 6..       

"Lungu Boy" is now available on all digital platforms. Listen today and experience Asake's vibrant new sound.  

Stream & Listen: LUNGU BOY

Musical Video: Olamide - Uptown Disco Feat. Fireboy DML & Asake

Olamide Releases Music Video for Standout Single “Uptown Disco” Featuring Fireboy DML & Asake from the EP Ikigai.

Today, August 14, 2024, at 4 PM, Olamide premiered the highly anticipated music video for his standout single “Uptown Disco” on his official YouTube channel. The video, directed by Jyde Ajala, produced by Eskeez, and promoted by Olaitan Salaudeen for YBNL Nation/Empire, showcases the vibrant synergy of the YBNL family.  

“Uptown Disco,” a highlight from the Ikigai EP, features the multitalented and record-breaking YBNL artists Fireboy DML and Asake. The track is a dynamic blend of Afrobeat and hip-hop, reflecting Olamide's signature style and creativity.  

The video is a visually captivating fusion of disco vibes and Afrobeat energy, celebrating the spirit of togetherness and fun. Within just 10 hours of its release, the video has garnered over 100k views on YouTube, a testament to its instant popularity.  

“Uptown Disco” is a celebration of good times, freedom, and overcoming challenges. The song and video both highlight Olamide’s versatility and explosive creativity while featuring the undeniable star power of the YBNL superstars.  

Musical Video: Asake - Active Feat. Travis Scott

Grammy-nominated artiste Asake has officially unveiled his latest single, “Active,” featuring Travis Scott. The track cleverly incorporates a hook sampled from the iconic Adewale Ayuba, adding a distinctive touch to the vibrant collaboration. 

Accompanying the release is a visually striking music video, directed by Edgar Esteves, Joshua Valle, and Nikita Vilchinski, which premiered on YouTube at midnight and has already amassed over 3,000 views and counting. The song is produced by Sarz and plugged by Olaitan Salaudeen for YBNL Nation. 

“Active” serves as a teaser from Asake’s highly anticipated sophomore album, “Lungu Boy,” set to drop on August 9, 2024. Known for his electrifying performances, the YBNL/Empire artiste has been captivating audiences worldwide, with his most recent sold out show taking place in London on September 21. 

Don’t miss out, check out the video for “Active” below!

The Fuji and Hip-Hop Fusion in Afrobeat By Olaitan Salaudeen (The Music Plugger)

 

Afrobeat, a genre that has taken the global music scene by storm, is a vibrant fusion of diverse musical traditions. Rooted in African rhythms, Afrobeat blends Nigeria’s traditional Fuji music with the dynamic beats and culture of Hip-Hop, creating a unique and irresistible sound. 

Fuji music, originating from the Yoruba people of Nigeria, is known for its rich vocalization and energetic drumming. Early pioneers like Ayinde Barrister and Kollington Ayinla were instrumental in popularizing Fuji, with its focus on percussion, vocal performance, and improvisation. Meanwhile, Hip-Hop, which emerged from New York City in the 1970s, has grown into a dominant global genre, influencing and absorbing elements from other musical styles worldwide. 

The fusion of Fuji and Hip-Hop began in Nigeria in the late 1990s and early 2000s. King Wasiu Ayinde Marshal (KWAM 1) played a significant role by blending Hip-Hop elements with Fuji, calling it “Classical Fuji.” This fusion was further propelled by pioneering musicians like Fela Kuti, who blended African sounds with jazz and funk, laying the groundwork for modern Afrobeat. Contemporary stars such as Wizkid, Burna Boy, Olamide, Davido, 9ice, Kizz Daniel, and Asake combine Fuji’s rich storytelling tradition with Hip-Hop’s lyrical facility, creating a sound that resonates globally. 

In the late 2000s, Fuji musician Pasuma began featuring in Hip-Hop music, further bridging the gap between the two genres. His collaborations highlighted Fuji’s versatility and its adaptability to contemporary sounds, solidifying the fusion of these two powerful musical traditions. Afrobeat’s global popularity stems from its ability to bridge cultural divides, celebrating African heritage while addressing contemporary issues. Its infectious rhythms and danceable beats have made it a favorite in clubs and festivals worldwide, fostering unity and cultural appreciation. 

The fusion of Fuji and Hip-Hop, giving rise to Afrobeat, represents a dynamic musical journey. This genre encapsulates Africa’s rich cultural tapestry while embracing global influences, creating a sound that is both timeless and modern. As Afrobeat continues to evolve, it stands as a testament to music’s power to connect and inspire people worldwide.

ASAKE SURPRISES FANS WITH NEW SINGLE + VIDEO FOR “WAVE” FEAT. CENTRAL CEE

Grammy-nominated afrobeat singer, songwriter, and hit maker Asake surprised his fans with an unexpected release of his single “Wave,” featuring UK sensational rapper Central Cee on Thursday, June 20, after announcing his “Lungu Boy” world tour 2024. The release is accompanied by a compelling music video showcasing Lagos, Nigeria, its people, and its vibrant nature.

The musical video was shot in Lagos showcasing its vibrancy, it was filmed at africa shrine and on the street of Lagos. In the video, Asake’s aims to portray how loved he is in the streets of Lagos while he gives Central Cee a tour of Lagos on a boat and a Danfo bus. Asake surprises fans with his new look, a fresh haircut accompanying a fresh video. Edgar Esteves directed the video, publicist by Aisha Muhammad and plugged by Olaitan Salaudeen for YBNL Nation.  

Asake continues to captivate listeners with his dynamic and innovative sound demonstrating his remarkable craftsmanship. The track explores themes of excellence and self-actualization, accompanied by an electrifying sound, afrobeat infusion, and engaging lyrics. Asake’s achievements shine throughout the song as he confidently declares, "Make nobody stress me, I am on a wave right now. When I get marijuana na to flex na to chill right now…"     

"Wave" is a must-listen, seamlessly blending Afrobeats and rap to deliver an electrifying anthem of triumph and self-empowerment, and a gripping  addition to Asake’s track-list of hits.  Take your time and watch the video below and don't forget to make comments. 

Musical Video: Portable "High Fashion"

VIDEO PREMIERE: PORTABLE “HIGH FASHION” 

Musical genius, wahala musician, and controverser artiste Portable continues to keep the afrobeat genre in the forefront relevant, and alive with his single “High Fashion.” The multi-talented artiste has an accompanying video that’s premiere worldwide on June 28th.   

In the video shot in America by Bash Film, Portable dances energetically with people on the bustling streets, capturing the essence of urban America against a backdrop of infectious rhythms. This visual spectacle not only showcases Portable's talent but also invites viewers to immerse themselves in his dynamic world.  

Keep up and connect with Portable across all social media platforms, including Instagram, Twitter, Facebook, and TikTok.  

Watch the premiere of Portable “High Fashion” below, and let us know what you think.  

Musical Video: Korede Bello "Minding My Business," featuring Don Jazzy

KOREDE BELLO PREMIERS VIDEO FOR “MINDING MY BUSINESS,” FEATURING DON JAZZY FROM HONEST ALBUM.     

Korede Bello, the mega superstar singer and songwriter, has premiered the music video for his single "Minding My Business," featuring Don Jazzy, from his album "Koreday." The video debuted on YouTube at midnight and has already amassed over 1,000 views.  

"Minding My Business" is a celebratory song about staying focused and avoiding unnecessary trouble. The video is characterized by vibrant colors and was filmed both in a studio and on the beach. In the video, Don Jazzy is depicted in an office surrounded by guards, preventing unauthorized access. Korede Bello also showcases his dance moves, adding to the lively atmosphere.  

Directed by Moe Musa and plugged by Olaitan Salaudeen for MMLT, the video was shot in Lagos, Nigeria, capturing the city's dynamic essence.  

For those interested, you can watch the "Minding My Business" video below.  

OLAMIDE DROPS NEW EP IKIGAI FEATURING SINGLE “METAVERSE” AND VIDEO

Today, June 27, 2024, Grammy-nominated artiste Olamide releases his highly anticipated EP, Ikigai. This 7-track collection is inspired by the Japanese concept of finding one’s purpose and features a stellar lineup of collaborations with Asake, Fireboy DML, Pheelz, Young Jonn, and Lil Kesh.  

Leading the EP is the single “Metaverse,” produced by Eskeez. The track showcases Olamide's signature blend of vibrant Afrobeats and compelling lyrics. The accompanying video, directed by Jyde Ajala, features a futuristic aesthetic and a special appearance by Zlatan. Publicity by Aisha Muhammad and plugged by Olaitan Salaudeen for Much Music Less Talk. 

Dive into the world of Ikigai and experience Olamide’s latest musical journey. “Metaverse” is an add-to-top-of-playlist song and keep it on repeat!

Check out Olamide’s official “Metaverse” video here and listen to the EP below.

Stream & Share: IKIGAI

Fireboy DML - Everyday

 

Fireboy DML's latest release, "Everyday," is a soulful anthem that delves into themes of self-acceptance and embracing individuality. With its infectious beat and poignant lyrics, the song encourages listeners to celebrate their uniqueness and live authentically.   

Fireboy DML's smooth vocals effortlessly convey a message of empowerment, making "Everyday" a compelling addition to his repertoire of hits. Through this track, Fireboy continues to solidify his position as one of Nigeria's most exciting and versatile musical talents.

Listening and Stream: EVERYDAY

AYO MAFF: Bariga’s Melodic Journey With ‘Dealer’ ft. Fireboy DML

 

In the vibrant landscape of Nigerian music, emerging talents often carve their paths through determination, talent, strategic collaborations, and the guidance of industry insiders. AYO MAFF, a fast-rising artiste hailing from the bustling streets of Bariga, Lagos, embodies this narrative as he makes waves with his latest single, “Dealer,” featuring the renowned Fireboy DML, under the expert guidance of OCEANSTREET CREATIVE.  

Born and bred in the heart of Bariga, AYO MAFF embodies the spirit of perseverance and authenticity that characterizes many artistes from this culturally rich neighborhood. Drawing inspiration from his surroundings, AYO’s music resonates with raw energy and lyrical depth, reflecting his lived experiences and aspirations.  

“Dealer,” AYO MAFF’s collaboration with Fireboy DML, marks a significant milestone in his career. The track not only showcases his distinctive sound but also highlights his ability to attract attention from established artistes within the industry. Fireboy DML’s involvement in the project, including financial support and assistance with the music video, underscores the belief in AYO MAFF’s talent and potential.  

Olaitan Salaudeen, a seasoned music plugger with a keen eye for talent, recognized AYO MAFF’s potential early on and played a pivotal role in shaping his trajectory in the industry. Through strategic planning, networking, and promotion, Olaitan’s Salaudeen has helped AYO MAFF navigate the complexities of the music business, ensuring his music reaches a wider audience and garners the attention it deserves.  

Beyond the catchy beats and infectious melodies, “Dealer” delves into themes of ambition, hustle, and success against all odds. Through clever wordplay and evocative storytelling, AYO MAFF paints a vivid picture of the trials and triumphs faced by many striving for recognition in the competitive music industry.  

What sets AYO MAFF apart is not just his musical prowess but also his unwavering determination to succeed. Growing up in Bariga instilled in him a resilient spirit and a relentless drive to pursue his dreams, no matter the obstacles. His collaboration with Fireboy DML and support of Olaitan’s serve as a testament to his ability to forge meaningful connections and leverage opportunities to elevate his career.  

As AYO MAFF continues to ascend in the music scene, his journey serves as an inspiration to aspiring artists across Nigeria and beyond. With each release, he solidifies his place as a formidable force in the industry, poised to leave an indelible mark on the global stage.  

In a landscape teeming with talent, AYO MAFF shines bright as a beacon of hope for the next generation of artistes, proving that with talent, perseverance, strategic guidance, and the right connections, dreams can indeed become reality. Keep an eye on this rising star from Bariga as he continues to captivate audiences and carve his legacy in the annals of Nigerian music history, with Tunesbid by his side every step of the way.

Watch & Share: 

Song: ICent - Sometimes

ICent's latest release, "Sometimes," is a musical journey through the complexities of love. Combining R&B and Afrobeat influences, the track features ICent's soulful vocals and authentic storytelling. 

With its infectious melody and universal themes, "Sometimes" promises to be a standout in contemporary music, solidifying ICent's status as a rising star. 

Don't miss the chance to experience the magic of this compelling new release. Available in all digital platforms. Produced by YB Gabana. 

Listening and Stream : SOMETIMES 

Musical Video: Asake - Only Me

 T G Omori brings Asake's 'Only Me' to life with a visually stunning masterpiece. 

The video opens with Asake navigating vibrant cityscapes, setting the stage for a narrative of self-discovery. Omori's dynamic cinematography captures the essence of the song, emphasizing Asake's charisma. 

The visuals, complemented by energetic choreography, weave a tale of celebrating individuality. The collaboration between Asake and T G Omori creates a captivating and visually rich experience, making 'Only Me' a treat for both the eyes and ears. Plugged by Olaitan for MMLT/YBNL. 

Musical Video: Fireboy DML - Obaa Sima

Nigerian music sensation Fireboy DML, renowned for his soulful melodies and chart-topping hits, has once again set the industry ablaze with the release of the visually stunning music video for his latest single, "Obaa Sima."     

Following the immense success of the "Outside" Feat. Blaqbonez and "Oh My" singles, Fireboy DML's "Obaa Sima" video is poised to captivate audiences worldwide with its unparalleled visual brilliance and emotive storytelling.     

Directed by Jyde Ajala, the "Obaa Sima" video showcases a seamless collaboration between the visionary director and Fireboy DML. Plugged by Olaitan for MMLT/YBNL. 

Asake Drops Surprise Birthday Single: "Only Me"

 

Celebrating his birthday in style, Nigerian artiste Asake unveils his latest single, "Only Me." Known for his genre-blending sound, the track promises an enchanting mix of Afrobeat rhythms and soulful melodies, delivering a celestial experience for fans worldwide.  

Asake invites listeners to join the celebration by streaming "Only Me" on major music platforms. Share your birthday wishes using #AsakeBirthdayVibes on social media. Plugged by Olaitan for MMLT/YBNL. 

Share & Stream: 

Firebox DML Releases Two New Hit Singles: "Outside" featuring Blaqbonez and "Obaa Sima"

 

Firebox DML, the rising star in the music industry, has set the music scene ablaze once again with the drop of two highly-anticipated singles: "Outside" featuring the prolific rapper Blaqbonez and the soulful track "Obaa Sima."  

The first of these releases, "Outside," is a fusion of Firebox DML's unique style and Blaqbonez's lyrical prowess. The track encapsulates a vibrant energy that invites listeners to delve into the artist's world. With captivating beats and catchy hooks, "Outside" showcases Firebox DML's versatility as an artist, complemented by Blaqbonez's seamless delivery, creating a musical synergy that promises to captivate audiences.  

In "Obaa Sima," Firebox DML takes a different direction, delivering a soulful and emotive tune that speaks directly to the heart. The song's title, which translates to "Queen" in Twi (a language spoken in Ghana), pays homage to the strength and beauty of women. Through heartfelt lyrics and melodic instrumentation, Firebox DML delivers a touching tribute that celebrates the essence of womanhood.  

Both tracks showcase Firebox DML's artistry and ability to traverse diverse musical landscapes, establishing him as a multifaceted artist with a promising future in the industry. His dedication to crafting music that resonates with audiences on multiple levels is evident in these latest releases.  

Fans and music enthusiasts alike are already praising the artist for his creativity and talent, anticipating that these tracks will become instant favorites. With their infectious rhythms and meaningful lyrics, "Outside" featuring Blaqbonez and "Obaa Sima" are poised to make a significant impact in the music scene and further solidify Firebox DML's position as an emerging force in the industry.  

As Firebox DML continues to push boundaries and explore new musical horizons, these latest releases serve as a testament to his commitment to delivering quality music that connects with people from all walks of life. With an ever-growing fanbase and a string of successful releases, Firebox DML is undoubtedly an artist to watch, and these two new singles only add to his rising prominence in the music world. Plugged by Sheriff Salaudeen for YBNL/MMLT. 

Stream and share: